The new tiered programme has been designed to build, recognize, and reward loyalty amongst the Bright partner community. The programme acknowledges the contribution that the Bright partner community makes to Bright's business, and provides the tools to improve partner profitability while empowering end customers to build dynamic data centre infrastructures.
The programme comprises three participation levels. Partners that invest more in their relationship with Bright will receive higher-value benefits and resources across several categories:
Bill Wagner, CEO at Bright Computing, commented: "The new tiered partner programme is an exciting evolution for Bright, and is a result of the importance we place on our resellers and the growing impact that the channel is having on business revenue contribution. We want to reward partners who demonstrate loyalty to Bright and I believe that this programme is designed to do exactly that."
The tiered partner programme will be rolled out to the Americas later in 2017.